Deconstructing “ethical oil”
EthicalOil.org is a defense of the Canadian oil sands industry. The argument it makes is that because human rights standards are much better in Canada than in many other oil exporting nations, Canada should be considered a more “moral” source of oil. In fact, the oil from the oil sands is touted as a “fair trade choice.” Once I’d read through the site, it was hard to imagine why the oil sands industry would even want it online. If these people were working for me with the express mission of defending the oil sands, I would fire them.