Vicki Hird

Vicki Hird is Head of the Sustainable Farming Campaign for Sustain: The Alliance for Better Food and Farming, and she also runs an independent consultancy. An experienced and award-winning environmental campaigner, researcher, writer and strategist working mainly in the food, farming and environmental policy arenas, Vicki has worked on government policy for many years and is the author of Perfectly Safe to Eat?: The Facts on Food. Vicki has a masters in pest management and is a fellow of the Royal Entomological Society (FRES).

Why is there a shortage of tomatoes in the UK?

Brexit, bad weather and rising energy prices have a role to play, but our UK growers have been left out on a limb. Like a glasshouse half empty, this crisis is exposing deep systemic problems in our food system that need addressing. Sustain takes a look.

March 2, 2023

Sims Hill Shared Harvest CSA

Peri-urban agriculture: Feeding us where the urban and rural meet

There are exciting opportunities for using land on the edge of cities – the peri-urban (areas adjacent to urban settlements) fringe – to provide more agroecologically produced food and to connect urban and rural economies through food growing.

March 23, 2022

bookcover

Rebugging the Planet: Excerpt

The truth is that bugs are exquisite in their evolutionary design and they should be able to exists for their own sake, not just for the value in service they give us. But they should be revered for all the vital roles they do play in keeping our only and shared home inhabitable.

December 16, 2021

modern warehouse

Supply Chains No Longer Fit For Purpose

Farmers in England and Wales want to move away from centralised supply chains where they say they have little influence over prices, not enough connection to consumers, and are not rewarded for delivering positive climate and nature outcomes.

December 10, 2021

To Feed Ourselves Well after Brexit, We Need to Change the Economics of Farming

As one of the most complex, costly, and widely disliked common EU policies, Brexit presents a once in a lifetime opportunity to end some of the absurdities and harm of the CAP – a system which has failed to support farms effectively, failed to stem the huge loss of farm diversity and failed to protect wildlife and services such as flood mitigation.

August 2, 2017

What will TTIP Mean for Food and Climate?

A trade treaty between the US and EU, which represents around a third of global trade, should be big news. And rightly so.

June 17, 2015

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