Why is there a big gap between Americans’ stated interest in global warming and our discourse about it? Seven in ten of us say we’re at least moderately interested, and a majority say it’s at least somewhat important to us personally. Yet only two in ten of us see or hear something in the media about climate change more than once a week; six in ten hear about it less than once a month.
So there’s this big gap between what we say we care about and what we read, hear or talk about. Sort of the opposite of the Kardashians, right?
How can we get passionate and mobilize action against the causes of climate change if the subject seldom comes up? Here’s an idea. How about changing the images and stories around global warming. How many of us really connect with polar bears, coral reefs, or cracked soil? Do endangered birds, icebreakers and smokestacks, protest posters and political hearings get us worrying and talking? How about those color-coded maps and aerials?
It’s time to encourage talk about brown playing fields and parks, flooded basements, the ski area that’s closed this winter, and price of fish and beef. These have a better chance to connect people viscerally with climate change.
When local media and party gossip turn to our city’s plans to plant more trees (like Atlanta), sell our water system to a private company (like Indianapolis), put down acres of porous pavers along Main Street (Charles City, IA), or add an “invisible flood wall” along the river (Coralville, IA), we’ll be talking about the effects of warming – perhaps without realizing it.
When we beginlobbying neighbors about a bond issue to protect the local sewer system from intense downpours, or asking for donations to a land trust to prevent development atop our aquifer, we’ll be spotlighting climate change. We should encourage talk about our rising insurance bill, the longer allergy season our kids are experiencing, the friend who came down with Lyme disease out west or dengue fever up north, the pros and cons of different water barrels, an air-conditioning upgrade we’re planning, or the chance to invest in a nearby Food Hub. Then we’ll be talking about climate change.
And when we share the postcard from the neighborhood family who moved to a cooler town with lots of local agriculture, low asthma, strong municipal finances, and no threats from flooding or drought – that will be news about climate change.
If news and discourse begin to change from how to save the planet to how to save our community, that’s when we’ll engage the emotions and resolve of our neighbors and our family. Even if climate or warming are never mentioned!
[Statistics from “Is There a Climate ‘Spiral of Silence’ in America?” Yale and George Mason Universities.
Teaser photo credit: By Petar Milošević – Own work, CC BY-SA 4.0
Related Articles
The Light in the Darkness
I light the candles in the dark room as a pledge, to be honest with myself and truthful with others. To do no harm. To create a safe haven, a sanctuary. To stay present. To listen harder. To act with intention. To shine my own light into the darkness no matter how faint it might be.
December 20, 2024
Convivial Economics
I’ve no desire to make strong claims about what is achieved by serving mince pies to neighbours and strangers, but I will say that, from these humble, stumbling experiments in convivial economics, I am learning things that I would not have caught sight of, had I tried to do all my thinking through books and screens and the kind of conversations that come with footnotes
December 20, 2024
Guide to Climate Action in Your Local Community
As you continue along your journey in fighting against the climate crisis, use whatever resources or privileges you have not just to advance positive change but also to make sure those who that change will most impact are actively in the room and are being listened to.
December 19, 2024